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Harnessing the power of data driven design

In this podcast, we talk to Professor Saeema Ahmed-Kristensen from the INDEX Initiative for the Digital Economy, at the University of Exeter Business School. Saeema discusses her work in data-driven design, particularly around products.

1 September 2022

University of Exeter Business School · Exeter Expertise – Professor Saeema Ahmed-Kristensen – Data Driven Design

Professor Saeema Ahmed-KristensenProfessor Saeema Ahmed-Kristensen is Professor of Design Engineering and Innovation from the INDEX Initiative for the Digital Economy at the University of Exeter Business School.

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